Real Girl Lifestyle

Posts Tagged ‘skin

Fresh understands skin tone

Real Girl is forever in search of impressive concealers to mask the inherited deep, dark circles under my otherwise bright green eyes. What so many cosmetics companies fail to clarify, though, is the importance of understanding your skin’s undertones. Clinique, for instance, though one of my favorite brands for skin care products, tends to feature colors that favor “cool” undertones, such as blue or pink. Many more ethnic skin types veer toward a warm yellow or olive base tone. Although my skin could be considered fair (when I’m not using bronzer or a dash of fake tanner), it gravitates toward warm shades–and I’ve found that sometimes they can be hard to find.

Enter the Asian market. Many of the top luxury brands are entrenched in an Asian-friendly fervor, hoping to crack or expand in this vast and fertile landscape. With the Japanese market already decently saturated, China leads the way to the future, and I wonder if Fresh has considered entering the far East fray. Upon trying their luxe and creamy Umbrian Clay Absolute Concealer, my first thought was how appropriate the colors seemed for ethnic skin, including mine. Though I have fair eyes (green, natural) fair-ish hair (highlighted, not), and naturally fair skin, I’m not a porcelain beauty. She would have a pink or blue base, and I wonder if a different brand would better match her skin (although perhaps Fresh’s #1 would suit). But for the Jewish, Italian, Asian, mediterranean skin tones, I think Fresh is a superb concealer choice to match and blend one’s own natural tone. Just the fact that Fresh delineates appropriate undertones for each color goes a long way toward knowing which of these delicate, charming little concealer tubes would work best for you.

I generally prefer a different concealer package, I confess: either a pot, like my dear Laura Mercier Undercover, or a wand like, say, Clinique’s Line-Smoothing Concealer. Both these options work well with a brush and allow you to better control product portion. My least favorite packaging is the tube; sometimes the product inside separates, becoming oily, and almost all the time one squeeze delivers way too much, both wasting the precious elixir and leaving you too heavily made up. For Fresh, however, I will make an exception. Its creamy formula does not separate, and I apply it directly to a makeup brush, squeezing ever so gently.

The effects are impressive. For someone with less prominent under-eye circles than mine, a few brush strokes of this fluid, easily blendable concealer will leave you looking more awake, brighter, happier, and healthier. For me, I use it as the perfect base. The Umbrian Clay claims to provide medium coverage, and I think it offers even a bit better than that. What’s more, its formula appears effortless. Porphyridium Cruentum adds hydration to the weightless formula, and provided you don’t use too much product, it will never look matted or caky. I would say Fresh’s Umbrian Clay Absolute Concealer has nudged its way into Real Girl’s list of top concealers–quite an elite little crew.

For the gal who needs a little extra coverage, Fresh has a companion product that when used in tandem with the Umbrian Clay boosts it just past this side of fabulous. I’ve become quite addicted to the next Fresh product I’ll be dishing about, so stay tuned for another skin-dazzling post soon.


Concealer colors appropriate for warm skin tones

Medium-to-full weightless coverage

Squeeze gently directly onto a concealer brush for best results

January 2020
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